Welcome to the Alpha Male Challenge (AMC) news section. This is where you can find out more about what the Alpha Male Challenge authors and team members are up to. This includes late breaking news, upcoming events, recent media appearances, and everything AMC related.
If you have any questions for James, Rick, or one of the other Alpha Male Challenge team members, please send us your inquiry through the “Contact Us” page.
MARCH MADNESS SHIRT SALE!!! Posted March 12, 2010
Get your True Alpha shirts NOW at mad low prices -- LIMITED TIME ONLY!!! Learn More >>
The TRUE ALPHA CHALLENGE at the Arnold Classic! Posted March 9, 2010
· How high can you jump?
· How many pushups can you do without stopping?
· How many kettlebell curls can you do (30 pounds for men, 15 pounds for women)? Learn More >>
TRUE ALPHA CHALLENGE at the ARNOLD SPORTS FESTIVAL Posted February 22, 2010
Will you be in Columbus, OH for the annual Arnold Sports Festival and Arnold Classic bodybuilding extravaganza? Rick and James will! How many pushups can you do? How high can you jump? Prizes galore, and open to both men AND women (18+ please)! Learn More >>
AMC makes Lou Schuler's list of BEST fitness books of 2009! Posted January 11, 2010
Popular fitness writer Lou Schuler lists Alpha Male Challenge as one of his picks for best fitness books of 2009, calling it "a big, substantial, well-written, and well-produced book" that "has a ton of everything" you'd want! Learn More >>
WORLD PHYSIQUE Interview with RICK COLLINS Posted January 5, 2010
Rick Collins discusses Alpha Male Challenge with Angela Courduff of WorldPhysique.com. Learn More >>
In time for the Holidays! Get your True Alpha gear now! Posted December 18, 2009
Order your True Alpha gear online now and get FREE shipping and handling on all U.S. orders! Learn More >>
Are You an ALPHA Male? Posted December 11, 2009
Tom Matlack asks what it means to be an "alpha" in today's world. Is the Alpha really the guy who's loud and pushy and bullying others to get his way? Think again. Learn More >>
ALPHA MALE CHALLENGE reviewed in IRON MAN magazine! Posted November 29, 2009
The January 2010 issue of the popular IRON MAN magazine features a book review of Alpha Male Challenge by columnist and fitness expert Eric Broser. Learn More >>
Youtube Interview with Rick Collins Posted November 22, 2009
Rick Collins interviewed by Eric Broser about Alpha Male Challenge! Learn More >>
Shari Fitness Interview with Rick Collins Posted November 19, 2009
You can listen to the two-hour interview with Alpha Male Challenge co-author Rick Collins as a Podcast -- get all the details on the revolutionary book! Learn More >>
Men's Life Today Feature, Posted November 3, 2009
In their book, Villepigue and Collins -- both certified strength and conditioning coaches -- talk about what they call the four C’s of alpha-male behavior: confidence, courage, conscience and commitment. Here are some of their tips on how to develop those qualities and how they will help you in your sport or exercise routine... Learn More >>
Expert Book Review Posted October 26, 2009
The Alpha Male Challenge receives a rave review from industry expert, Anna Lepeley, MS, CSCS, CISSN Learn More >>
Should Wusses Rule the World? Posted October 25, 2009
Two biology professors have published an article entitled, “Testosterone: The Cause of Our World’s Problems?” Their thesis is that human males “are the cause of virtually all of our major problems on the Earth.” But would low testosterone leaders really solve the world’s woes, as the professors suggest? Learn More >>
Modern man a wimp, says anthropologist Posted October 17, 2009
Have modern men lost their manly mojo? A new book by Australian anthropologist Peter McAllister entitled "Manthropology" makes the case that as a class, modern man is "the sorriest cohort of masculine Homo sapiens to ever walk the planet." Learn More >>
FLEX magazine reports on ALPHA MALE CHALLENGE! Posted October 17, 2009
The December 2009 issue of FLEX magazine calls AMC "refreshingly unique" as it "pulls no punches" and "cuts through the men's fitness genre"! Learn More >>
ALPHA MALE CHALLENGE meets STRENGTH FOR LIFE! Posted October 16, 2009
Alpha Male Challenge sat down this week with Jacqui Errico and Debbie Hughes, the co-founders of Strength for Life, a non-profit charitable organization dedicated to promoting strength training to cancer patients and suvivors. Learn More >>
AMC Book Review Posted October 6, 2009
AMC Reviewed in Newsday! Learn More >>
Alpha Male Challenge Hits The Bookstores, Tuesday, September 1st! Posted August 31, 2009
After almost 3 years in the making, James Villepigue & Rick Collins are finally ready to release their highly anticipated men's fitness, diet and attitude masterpiece to the the world! Learn More >>
ALPHA EXTREME: SKYDIVING AT 13,500 FEET Posted August 27, 2009
Co-authors Rick and James tested their limits in their first-ever drop from a perfectly good airplane. In the process, Rick raised over $13,000 for the American Cancer Society! Learn More >>
RICK COLLINS FEATURED IN "BEHIND-THE-SCENES" INTERVIEW Posted August 27, 2009
In an exclusive "behind-the-scenes" interview, Alpha Male Challenge coauthor Rick Collins opens up about his life and career in the health and fitness industry ... and beyond. Learn More >>
AMC COVERED IN FITNESS RX MAGAZINE Posted August 11, 2009
We were excited to learn we were covered in the August 2009 issue of FitnessRx for Men magazine. In the article authors James and Rick talk about the impetus for developing this program and how men all over the country have been responding to it so far. Learn More >>
THIS ISN'T JUST ANOTHER DIET AND EXERCISE BOOK. After all, doesn’t being chiseled, strong and confident sound like one hell of a way for a man to live his life?